2015 Miss Universe winner Pia Wurtzbach posted Saturday on Instagram her face sans any makeup to encourage being kind to oneself.
“Everyday, we all struggle to be comfortable with our imperfections. But today, I’m taking this picture to say hello to ME. Just me. No makeup. No glam team. No styling. And, I’m happy with what I see,” she said.
She encouraged everyone to treat their body and face like an instrument to encourage oneself and other people.
“Life’s too short to be unkind to yourself,” she said.
The #AsSheIs challenge seems to be a growing trend on Instagram where women from all parts of the world nominate each other to post a photo of themselves without makeup on or camera filters to promote self-love or being comfortable in one’s skin. It has garnered a total of 4, 037 posts.
Beauty queens have nominated each other to brave posting a picture of themselves without makeup on.
Wurtzbach was nominated by Miss Universe 2017 Demi-Leigh Nel-Peters to take up the challenge.
On her end, Wurtzbach nominated Iris Mittenaere, Miss Universe 2016 and Gazini Ganados, Miss Universe Philippines 2019.
This followed the post of Miss Universe 2018, Catriona Gray, on November 7 that also featured the beauty queen bare-faced.